DeepBlueSky Blog
Owners of the Bryn Melyn Guest House and ex-Bath residents Heather and David Brown were frustrated that their website failed to portray the beautiful location in which their property was set.
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Screenshot of Bryn Melyn website
Their website was poorly structured, lacked direction in its design and failed to make use of the incredible opportunity to sell its fantastic location.
What We Did
In the initial phases of the design process we made sure to collect as much as possible from the client in terms of their thoughts, opinions and ideas they had but could not translate to the web. We developed a clear content strategy, ensured that all the necessary Calls to Action were properly placed to convert visitors to bookings utilizing our Spirit Framework development platform.
The Unique Selling Point (Just Look at that View)
The site is designed to draw as much attention as possible to its Unique Selling Point – its stunning location and the views from its charming rooms.
We developed a prominent slideshow that could be updated regularly and complimented this with accessible content and simple descriptive text that did not detract from the imagery of Snowdonia.
Big and Small
Bryn Melyn is a great example of how we can use Spirit Framework to deliver a cost effective website that delivers exactly to the business objectives of a small business.
We are now assisting the client by targeted SEO advice to drive as much traffic as possible to the site and stimulate new bookings.
To find out how we can help your business call us on 01225 444674.
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David & Heather said “Captured exactly the “feel” we wanted” years ago